Recent deal

We are you. expands services with Virtual Affairs

May 17, 2018 – Digital agency We are you. and the Amsterdam based FinTech company Virtual Affairs are joining forces. The new formation, with more than 350 digital professionals, is among the top of digital agencies in the Netherlands. Virtual Affairs adds an attractive customer portfolio of big players in the financial sector. Lexence has advised We are you.

Expertise

Corporate / M&A

Diederick

de Boer

Hendrik

Bennebroek Gravenhorst

Iris

Hoekstra

Vibeke

Deelen

“With this acquisition, We are you. also offers specific expertise in the financial sector,” says Jorg Verweij, CEO at We are you. “Virtual Affairs has a good knowledge of the industry and has ready-made solutions for banks and insurers. As with previous acquisitions for the We are you. formation, Virtual Affairs will continue to operate as an independent unit.”

Erik lamers, Managing Partner at Virtual Affairs, is also enthusiastic about the acquisition: “We are extremely pleased with this development. Together with our selling partner Holland Venture, we have been able to achieve a sizeable growth, also internationally, which has enabled us to take this next step. We can now offer our customers even greater scalability and security. On a technical level, the different companies that are part of the We are you. formation can learn a lot from each other.”

Robin Peters, Managing Partner at Virtual Affairs, adds that the cultures of the current We are you. elements are well-aligned to the Virtual Affairs company culture. “Thanks to a comparable way of working and a flat organisational structure, employees can easily contribute to each other’s projects. This offers our digital professionals even more opportunities, and our Dutch and international customers benefit from a broader range of specialisms.”

We are you.: better together

Virtual Affairs is the fourth label in the We are you. group. With this new addition, We are you. now has offices in Amsterdam, Rotterdam, Tuil, Den Bosch, Sofia, Minsk and Melbourne, with over 350 employees. The We are you. strategy is aimed at focus and quality. Verweij offers further explanation: “We develop smart digital solutions that are decisive for our customers’ business. These are solutions that help our customers grow and make life easier. This can only be achieved through intensive cooperation with each other and with our customers, and by always wanting to do better. This applies to concept and design, realisation and further development of business-critical digital platforms.”