Recent deal ⸱ 21-04-2016

Endeit Capital invests in Roamler

April 21, 2016 – ​Roamler, a global leader in crowdsourcing, has completed an investment round to further expand the company. The amount will be provided by Endeit Capital together with Roamler’s management. By acquiring a substantial minority interest in Roamler BV, Endeit Capital enters into the so-called ‘Gig Economy’. The Roamler platform facilitates people who want to earn money on a flexible basis by being available for various activities. ​Lexence advised Endeit Capital on its investment in Roamler.

Roamler has already established a reputation in the retail market, where the Roamler Retail platform, and its crowd of Roamlers, has provided manufacturers and retailers, such as Coca-Cola and Procter & Gamble, with valuable insights into what’s happening on a day-to-day basis in stores in 14 countries worldwide.

Recently, it has launched a second platform called Roamler Tech, focusing on the installation market. As a first step, it has entered into a partnership with Eneco installing their advanced new Toon thermostat.

Jeroen ten Haave, CEO of Roamler: “I am proud that, together with Martijn Nijhuis and Wiggert de Haan, the founders of Roamler, we can continue to expand the business. We will use this investment to improve our international growth and accelerate development activities and, most importantly, fulfil our mission: changing the way people work. Working nearby, when it suits them and for a fair reward.”

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